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universal positive, Sep. 28, 2010
Spinifex Group and GPJ for Nissan

Working in close collaboration with creatives from experience marketing agency George P. Johnson (GPJ), Spinifex Group has built an extensive track record in creating quality branded content for Nissan which has been distributed worldwide and used in countless ways. In October, 2008, the release of the new Nissan 370Z coincided with the launch of “Need for Speed” from EA Games. Building the release campaign around “Need for Speed,” Spinifex joined efforts with executives from EA Games in Canada to create a reveal video, which Nissan later distributed as a sensational cinema trailer. For more information, please visit Nissan 370Z Brand Film from Spinifex Group...

NathanRule.com, Sep. 21, 2010
VANCOUVER WINTER OLYMPICS 2010 OPENING CEREMONY

Tools used: 3dsmax, vray, photoshop; Client: David Atkins Enterprises; Creative Agency: Spinifex Group. Role: Whale animation & cleanup animation for ice cracks.

Jawbone.TV, Sep. 7, 2010
Yan City: The Past Meets the Future

The principals of Spinifex Group, worldwide leaders in creating and delivering cutting-edge experience media projects, are very proud to continue their collaborations with Director Han Lixun, famous for the print-block segment of the Beijing Olympics Opening Ceremony, and Yvonne Ho, producer on the Beijing Olympic Games, in creating the cinematic multimedia feature attraction at the heart of Yan City, which just opened in China's Chun Zhu Province. This latest spectacular high-tech storytelling achievement, uniting the talents of Director Han with those of Spinifex Group creative director Richard Lindsay and his colleagues, builds upon their joint efforts during the historic Opening Ceremony of the 2008 Beijing Olympic Games, wherein Spinifex was distinguished as one of the only non-Chinese production company involved...

Videography, August, 2010
Spinifex Fashions Cinematic Multimedia Experience

...According to Lindsay, the first challenge for Spinifex was to concept the story, and the storytelling techniques, to artfully treat the ancient Chinese spring/autumn period. "Through our experiences on the Beijing Olympics, we proved we could romantically bring ancient storytelling to life using modern techniques," said Lindsay. "This is where we came to greatly appreciate director Han's strengths in theater, lighting, innovative sets and mechanics. The brief he gave us for this project was to reflect on the ancient philosophies of spring/autumn with an abstract, spirited, and very romantic treatment. As we progressed, he looked to us to help express the nature and storytelling aspects of the show using large format projection across various, large-scale screens..."

Acclaim.tv, Aug. 31, 2010
Infiniti

Inspired performance, the way of Infiniti.

Acclaim.tv, Aug. 31, 2010
EA Sizzle Stack

At the E3 conference in LA this year (2010), Spinifex created a sizzle promo of all the leading games under the EA Games banner. This was shown throughout the conference.

Acclaim.tv, Aug. 27, 2010
EA Promo...

At the E3 convention in LA this year (2010) EA Games used Spinifex to create a promo of its brand Games, that spanned a massive 3 HD screens wide. This promo, which has no audio, was projected onto the wall, within the the Stall for EA Games.

The Mario Blog, Aug. 10, 2010
The Past Meets the Future (Yan City)

Yan City, uma antiga cidade na China carregada de história e misticismo, celebra a abertura do novo museu com um vídeo épico “The Past Meets the Future”. Assinado pela Spinifex.O filme de 45 minutos começa a ser projetado em uma fachada do museu de 250m de largura, depois passa para uma tela transparente de 100m e termina em uma tela de água de 50m—tudo isso acompanhado de estonteantes efeitos visuais, fogos de artifício, lasers, máquinas de fumo e a melhor qualidade de som possível. Assista a uma amostra no vídeo abaixo, e tente imaginar isso aumentado para 250m de largura, num lugar mágico e com todos esses efeitos...

Prepare to be boarded, Aug. 9, 2010
Awesome piece of animation from Spinifex Group

Awesome piece of animation from Spinifex Group, and an extension of Han Lixun’s work in the Beijing Olympics. Yan City. via @psfk

.Get Inspired! Magazine, Aug. 6, 2010
Yan City: Yan Yu Chun Qiu

...To create the project’s ambitious slate of original design elements and animated content, including swords, arrows and flags, Spinifex 3D lead Pepin Portingale and his fellow artists used Autodesk 3ds Max. Matt Lock handled the project’s complex motion design, compositing and VFX challenges, finishing the HD content using Adobe After Effects as the predominant compositing platform...

AngelSaint.com, Aug. 6, 2010
Visual Showcase Blends Cinema & Architecture by Aziz Ali

"The Past Meets the Future" is a powerful animated experience that condenses China's long history, using a multitude of visual media.

CGEZINE, Aug. 6, 2010
Yan City - N?i dòng th?i gian

...Spinifex Group...

Computer Graphics World, Aug. 6, 2010
Yan Yu Chun Qiu Water Show Opens with Cinematic Multimedia Experience

Sydney, Australia - The principals of Spinifex Group, makers of cutting-edge experience media projects, are again collaborating with director Han Lixun, famous for the print-block segment of the Beijing Olympics Opening Ceremony, and Yvonne Ho, producer of the Beijing Olympic Games...

PSFK.com, Aug. 6, 2010
Visual Showcase Blends Cinema & Architecture

Yan Yu Chun Qiu Water Show, titled “The Past Meets the Future”, is a unique 45 minute visual experience created by Director Han Lixun and Spinifex Group. It illustrates a historical Chinese narrative on Spring/Autumn in a unique way, utilizing cinematic techniques, cutting edge performance technology, motion design, and architectural facades...

Virtual Illusion, Aug. 6, 2010
artefactos para sorver no descanso

Antes de entrar em blackout digital pelo menos por 7 a 10 dias, deixo aqui um post com vários vídeos que vi nos últimos dias e não tive tempo de partilhar. Alguns com sabor a caramelo visual e outros com sabor a food for thought...

CGnews.com, Aug. 5, 2010
Yan City – ‘The Past Meets The Future’ by Spinifex

...Each night, thousands of visitors will simultaneously experience a spectacular, 45-minute water show, which features Spinifex’s multimedia rendering of “The Past Meets the Future.” The content begins on the 250-meter-wide wall of the museum, then appears on a unique 100-meter-wide retractable scrim array, floating on a man-made lake. The content is choreographed to a wide variety of state-of-the-art show effects, including fireworks, water screens, laser and fog machines, and surround sound...

Everything Visual, Aug. 5, 2010
Epic Battle – “Yan City: The Past Meets the Future” By Spinifex Group

"With the opening of the impressive Yan City museum, Spinifex was commissioned to create an epic video piece depicting the history of this ancient place."

LeisureOpportunities.com, Aug. 5, 2010
Multimedia attraction opens in Yan City

...The 45-minute water show features Spinifex's multimedia rendering of "The Past Meets the Future." The content begins on the 250-meter-wide wall of Yan City's museum, then appears on a unique 100-meter-wide retractable scrim array, floating on a man-made lake...

Fired By Design, Aug. 5, 2010
Historic wonder

Sydney-based Spinifex Group has collaborated with Director Han Lixun and other creatives involved with the Beijing Olympics, to create a cinematic multimedia spectacle for Yan City, which has just opened in China’s Chun Zhu Province...

VFXTalk.com, Aug. 5, 2010
Yan City – ‘The Past Meets The Future’ by Spinifex

...To create the project’s ambitious slate of original design elements and animated content, including swords, arrows and flags, Spinifex 3D lead Pepin Portingale and his fellow artists used Autodesk 3ds Max. Matt Lock handled the project’s complex motion design, compositing and VFX challenges, finishing the HD content using Adobe After Effects as the predominant compositing platform...

CG Daily news, Aug. 4, 2010
Opens, Featuring Cinematic Multimedia Experience Created by Director Han Lixun and Spinifex Group

...the cinematic multimedia feature attraction at the heart of Yan City, just opened in China's Chun Zhu Province. This latest spectacular high-tech storytelling achievement, uniting the talents of Director Han with those of Spinifex Group creative director Richard Lindsay and his colleagues, builds upon their joint efforts during the historic Opening Ceremony of the 2008 Beijing Olympic Games, wherein Spinifex was distinguished...

Creative Side, Aug. 4, 2010
Yan City: The Past Meets the Future

Yan City is a beautiful, ancient city in China. It is steeped in mythology and has a long and rich history. It is a place that is other-worldly, with a sense of mystery, harmony and tranquillity...

DVDPremiere.com, Aug. 4, 2010
Yan Yu Chun Qiu Water Show Opens, Featuring Cinematic Multimedia Experience Created by Director Han Lixun and Spinifex Group

SYDNEY, AUSTRALIA, AND CHUN ZHU PROVINCE, CHINA, August 04, 2010, SHOOT Publicity Wire...

Kevin Kuo's Blog, Aug. 4, 2010
Yan City: The Past Meets the Future

...The video coincides with continuing efforts to build a strong brand and attraction for Yan City. It is played out in a permanent, nightly show to entertain an audience of up to 300 people at one time during a 40 to 60 minute show...

SHOOTonline.com, Aug. 4, 2010
Yan Yu Chun Qiu Water Show Opens, Featuring Cinematic Multimedia Experience Created by Director Han Lixun and Spinifex Group

The principals of Spinifex Group, worldwide leaders in creating and delivering cutting-edge experience media projects, are very proud to continue their collaborations with Director Han Lixun, famous for the print-block segment of the Beijing Olympics Opening Ceremony, and Yvonne Ho, producer on the Beijing Olympic Games, in creating the cinematic multimedia feature attraction at the heart of Yan City...

The Briefing Room, Aug. 4, 2010
Yan Yu Chun Qiu Water Show Opens, Featuring Cinematic Multimedia Experience Created by Director Han Lixun and Spinifex Group

..."A state-of-the-art vision for the Water Show Spectacle provides a beginning to a whole new way of Chinese storytelling using new digital technologies," said Director Han...

CreativeMac, Aug. 4, 2010
Yan Yu Chun Qiu Water Show Opens, Featuring Cinematic Multimedia Experience Created by Director Han Lixun and Spinifex Group

...We are very proud to know that, for every person who goes to Yan City now and in the future, 'The Past Meets the Future' will help them to fully experience its wonders...

Motion Graphics Inspiration, Aug. 3, 2010
Yan City: The Past Meets the Future

The AV content involved in this show appears on three main surfaces: - The wall of the museum – approximately 200-250 metres wide; - A large invisible scrim – approximately 75-100 metres wide; - A Water Screen – approximately 40-50 metres...

PixelArts.eu, July 30, 2010
Yan Yu Chun Qiu Water Show Opens

...The brief he gave us for this project was to reflect on the ancient philosophies of Spring/Autumn with an abstract, spirited, and very romantic treatment. As we progressed, he looked to us to help express the nature and storytelling aspects of the show using large format projection across various, large-scale screens...

universal positive, July 30, 2010
Experience media from Spinifex Group

....Diverse, inventive, and often entrusted with stories of cultures not their own, the creative interpretations of Spinifex Group continue to be celebrated by local and international audiences alike...

SHOOTonline.com, July 27, 2010
Electronic Arts Makes Vibrant Showing at E3 with Experience Media Support from George P. Johnson and Spinifex Group

...Working in close collaboration with EA marketing executive Mike Marsh, EA producer Sarah Sprinkles, and experience marketing agency George P. Johnson (GPJ), Spinifex developed EA's "Rhomboid" promotional theme for this year's show, as well as the original design concepts seen throughout EA's booth and its promotional materials...

BigEgg.com.au, July 26, 2010
Electronic Arts Makes Vibrant Showing at E3

Spinifex Group detailed its innovative support of Electronic Arts (EA) at this year's Electronic Entertainment Expo (E3) trade show...

Dexigner.com, July 26, 2010
Electronic Arts Makes Vibrant Showing at E3

with Experience Media Support from George P. Johnson and Spinifex Group


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